Flooding: DDoS at Work and How to Avoid It

By Greg Freeman April 27, 2017

DDoS. It’s a term that my customers find both prolific and frightening, especially as the number and severity of attacks continues to grow. But, let’s break down the term: distributed denial of service. What’s actually behind that second ‘D’? One of the factors that’s hardest to detect and protect against is flooding. How does that work?

Flooding: DDoS at Work and How to Avoid It

How Flooding Can Shut You Down

The internet is a series of networks. So, hackers will employ a number of servers and endpoints on these networks and direct them back to your network. The volume of these communications can overwhelm the number of interfaces you have when facing the public internet, in effect ‘flooding’ you and taking you offline.

Even more worrisome is the fact that, with the growth of IoT and the connections that are springing up among those devices, these attacks are getting even easier, occurring with higher frequency and consuming greater bandwidth. This, in turn, massively impacts not just the primary target of the hackers, but also anyone else who happens to utilize the same transit provider. And, as companies move more of their critical information and operations away from on-prem and into the cloud, the dangers of DDoS – and the consequences for your data and connectivity – increase exponentially.

Bypass the Internet

The answer is to take the attackers’ playground — the public internet — out of play. A direct connectivity solution creates a direct connection between your data and applications and your public cloud of choice. In effect, you’ll be denying your hackers their favorite tools while protecting your data and increasing your business productivity.

Want to learn more about how it’s done? Sign up for a free, 30-day trial with the Console Platform, and test drive our direct connect solution for yourself.

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About Greg Freeman

Greg Freeman is VP of Sales & Marketing, EMEA, for Console Connect Inc. As a career sales management professional, Greg has 17 years of extensive experience in the business communication sector, including pre-sales and technical solution sales roles. He specializes in team and project management, commercial negotiations in complex business ICT environments, account management and customer satisfaction. Read more